MB

Marketing strategy.User acquisition.Marketing Automation.

From marketing strategy to measurable growth - driving B2B and B2C demand through digital marketing and marketing technology.

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Mariann Bartucz

About me

I enjoy finding ways to turn marketing challenges into progress.

Finding the right focus, defining and reaching relevant audiences, and using data to make informed decisions and improve performance. On this page, I share the approaches, experiments and lessons that have shaped my work.

Learn more about me

01 / Expertise

From attention
to business value.

01

Strategy

Defining the direction, channel mix and measurement framework around a clear business goal.

02

User acquisition

Driving smarter B2B and B2C acquisition through paid marketing, creative testing and audience insight.

03

Automation

Turning marketing signals into useful actions through data, lead management and reporting.

02 / Experience

From strategy
to results.

Building digital lead generation from the ground upScaling B2B demand & B2C acquisition.Marketing automation & measurement

03 / Marketing, tested

Tested. Learned.
Applied.

The One-Second Decision: What I Learned Testing B2B CreativesFrom Guesswork to Genius: How to Get Maximum Value from Marketing Data and AutomationAwareness vs. Lead Generation: Different Jobs in the Same Marketing SystemUsing Creative Assets to Influence Network Distribution in Google App Campaigns

Recommendations

What people I’ve worked with say.

“Mariann’s expertise in managing Google Ads, LinkedIn campaigns, and lead generation strategies is excellent. She approaches every project with meticulous attention to detail and a deep understanding of performance marketing dynamics.”
Andrew MuellerCMO & Senior Marketing Executive
“Mariann has a unique knack for identifying opportunities and addressing challenges with precision and efficiency. She is exceptionally adaptive, creative, and solution-oriented.”
Édua Frank dr.Senior iGaming Compliance & Regulatory Affairs Professional
“Mariann is an expert in digital marketing, campaign management, and marketing data analytics. Her skills and knowledge are truly impressive.”
Dániel Z. AczélUX Lead
“Mariann’s expertise in marketing data analysis is excellent. She identifies patterns and trends that inform marketing strategies and campaign optimization.”
Andras KovacsSenior Solutions Architect
“She is really proactive and open minded for any new ideas that could improve the growth of business.”
Ádám KristófSalesforce Consultant & Lead Salesforce Developer